I had the opportunity to personally lead and develop the visual identity for Mitgaisim App Social Media Campgain, the project was commissioned through meitav Unit, The IDF MEPR body. for that I have composed two distinguished Illustrated Ads that Combined the existing Visual Language of the Unit across the Social media platform along with the newly designed App Visual identity that I have crafted beforehand. The project was carried with the Digital Marketing Division's Studio of Meitav Unit under the Personnel Directorate.